Why Do You Need Video Game Localization Services? – 7 Top Reasons3 min read
Want to make your game available globally?
You develop a game and we make it available to the world in the best way.
Video game localizing means making the game usable internationally, i.e translating & adapting it to different cultures. Localizing your game is an excellent step in the right direction, but it’s important to remember that localization isn’t simply about translating text or dialogue. Translating is just a part of localizing. It’s about so much more than that.
Hiring a reputed agency that provides game localization services is the best option for you.
Here we enlist top reasons why you should localize your game:
1) Increase in Downloads & Playable by Many More People
Are you targeting a global market? If your answer is “yes,” then you should seriously consider localizing your game.Your game will reach many different regions if it’s localized to each one of them. This will increase the number of downloads & also increases the reach.
2) Have Control Over the Game
You can keep away from unknown/unauthorized translations or ROM-hacking. If your game is not already localized, there are people who translate it and do a bad job, as mostly they are done by inexperienced & unprofessional people who claim to be translators.
Instead, if you spend on localization services, your game will be secure forever.
3) Professional Outlook & Attracts Many Gamers
You could have the best graphics and fantastic gameplay in the world, but if your game is not available in many languages, the game’s dialogue is wrongly written and if it doesn’t sound natural, many gamers will skip over it as it will not look professional. However, if you localize your game, it will sound more realistic and perceived well overall.
4) Higher Sales
We’re not just talking about how many games are sold, although that is one aspect of this point.
Instead, it’s more about how much money your game will make.If you localize your game, it will bring in more revenue.
5) Higher Metacritic Score & Ranks Well in the App Stores
Not many scroll down the app store, only the first three on the long list are considered. Feedback from people would be more positive if the game is localized. Ranking higher in the app stores in very important in today’s time. Although metacritic isn’t the ultimate deciding factor for people to buy your game,it is a good measure of how well the press and gamers will receive your game in general.
6) Keep Up With the Competitors
It is a new normal for all the game developers to localize their games. Therefore, all the good & reputed developers have already opted for localization services. It is best to keep up with them, else you will loose customers to your competitors.
7) Keeps the Gamers Happy
This point is pretty simple, but it’s still worth mentioning. If you localize your game into the language & culture of the user, he/she will be a happy & satisfied customer. Building this loyalty is very crucial to maintain & increase the sales & for the growth of the company in the long run.
Let’s Wind Up
Game Localization helps make games more accessible and enjoyable for players worldwide by translating text, voice-overs, and sound effects into other languages. It can also been an effective marketing tool that attracts new gamers from different regions with diverse cultures.
If you’re considering taking advantage of these benefits, contact us today to find out about our free consultation service or book a meeting with one of our experts, who will share their insights on how we can work together to expand your business!