The mobile application market is an enormous sector that is quintessentially evolving every day. Marketers and developers from all over the world are tirelessly engaged in searching for new strategies to boost the visibility and popularity of mobile apps. An increased exposure invariably results in an increased MAU (Monthly Active Users), and finally, growth in the revenues collected from the app. So, the question may arise how to increase the visibility of your mobile application? Mobile translation services are the most useful and effective way to go beyond your local user base and expand your business to the global market.
What are the Mobile Translation Services?
The simplest way to define the mobile translation services would be, it is the conversion of the materials in the application from its original languages to other localized languages. That is why these translation services are also referred to as the mobile app localization process.
The localization process is done to prepare the app with the different currencies, measurements, other cultural nuances. When translating the content, one needs to consider not only to capture the language but also the locales of the region, which include the dialects of different parts of the world, and even their cultural and religious norms for penetrating the interests of the target audiences more profoundly.
The Process of Professional Mobile App Localization Services
Many companies provide world-class mobile translation services following a professional process to ensure maximum customer satisfaction. Here is a detailed overview of the required steps for mobile app localization with utmost efficiency.
1. Project Scale Analysis
The localization market is highly dynamic because the mobile applications sector is a highly diverse industry. Each app functions differently and the target audience also differs according to their usability. The professional service providers will first assess the functional area of your mobile application to determine the scale of localization it requires so that it can match your specific requirements as well as the time frame given for the translation service.
2. Volume Assessment and Content Development
The clients then provide a source text from the application that needs to be examined and made ready to go for the further steps for the localization. It is one of the crucial steps, to ensure that the curator and the client are on the same page.
3. Content Localization and Translation
Then the content is completely localized through a standard word-by-word translation and superior-grade localization process, following all the local norms of the targeted region.
4. Application of the Localized Content
After the translation and localization are done, the transformed content is then applied back into the mother-application.
5. Linguistic Examining
It is a vital step that tests the mobile app after the implementation of the altered content. A highly efficient linguistic team analyses the localized version to find if there is any latent linguistic error.
6. Client Feedback and Review
The translated content is then sent to the clients for their suggestions and feedback. They share their reviews if they want to implement any more changes to reach their targeted consumers.
7. Implementation of the Changes
The process completes by delivering the final localized content with the implementation of all the changes as per the client reviews.
The Bottom Line
Localizing the content of your app is not enough for once. The process continues further because there is stopping in improvising your app with time. As you will keep adding new functions to your app, the localized versions will also need an update to offer the same options to the localized consumers. Thus, this is a never-ending process. But always remember to rely on the industry’s best mobile translation service providers.